The Miaoli County Government's "Miaoli Slow Fish Coast" initiative has once again shone on the global stage, securing two Gold and two Silver awards at the prestigious 2024 MUSE Creative Awards in the United States.
The "Miaoli Slow Fish Coast" series earned high praise from the judges:
The "Miaoli Slow Fish Coast" campaign film clinched Gold in the "Video/Sustainability & Environment" category and Silver in the "Video/Cultural" category.
The "Miaoli Slow Fish Stone Weir Board Game Treasure Box" earned Silver in the "Publication" category.
The "Have a Miaoli Slow Fish Date" event took home Gold in the "Integrated Marketing Campaign" category.
The "Miaoli Slow Fish Coast" campaign film brilliantly captures the inherited wisdom of Miaoli's traditional fishing practices while showcasing the region's breathtaking cultural landscapes and the county's dedication to preserving its maritime heritage.
The "Miaoli Slow Fish Stone Weir Board Game Treasure Box" brings local intangible cultural heritage to life through an educational and interactive tool centered around traditional stone weirs, aiming to preserve and share Miaoli’s fishing legacy.
The "Have a Miaoli Slow Fish Date" event is a distinctive celebration of coastal life, combining traditional fishing techniques with tourism to create an immersive cultural and ecological festival within Miaoli's vibrant fishing communities.
This series powerfully conveys the importance of maritime culture and sustainable development, demonstrating the rich cultural heritage and natural beauty of Miaoli’s coastline.
Award-winning Video
