To promote the Miaoli FunPass and boost the local tourism industry, the Miaoli County Government organized a familiarization tour on November 13. Co-organized by the Taiwan Domestic Tourism Development Association, the event invited representatives from various travel agencies and renowned bloggers to participate. By experiencing Miaoli firsthand through site visits and engaging in in-depth exchanges with local businesses, the initiative aims to facilitate the launch of diverse travel itineraries showcasing Miaoli. The event also leverages the social media influence of bloggers to promote local attractions, drawing more visitors to experience Miaoli's stunning natural landscapes and vibrant cultural charm, while creating new business opportunities for the local tourism sector.
As a token of appreciation for visitor support, the county has partnered with premium merchants to provide exclusive deals for Miaoli FunPass holders. From now until December 31, 2025, visitors can enjoy these special offers at participating stores displaying the campaign emblem by presenting their Miaoli FunPass purchase receipt.